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Ian Berry's Podcasts

Feb 7, 2019

We all need a purpose (common-cause, reason) beyond profit to guide us in our businesses. Profit is a result of being good at business, not a reason for being in business.

In this podcast I suggest that in your own best way you incorporate people feeling valued, living values and delivering value in your purpose or common-cause)

To read the transcript of this podcast and download additional resources please visit 8th February 2019 blog post at